Decoder & explainer templates
Translate jargon, bust myths and explain the thing in one glance. MarketiQ’s Creative Director picks from these 11 templates whenever a post’s message fits one of them, then fills it with your brand, facts and copy.
All Decoder & explainer templates
Phrasebook
A tall poster phrasebook, 'what they say vs what they mean': what buyers say on the left, what they actually mean on the right
Glossary entry
A dictionary page for one term
Decoder table
A cipher key: jargon terms set as mono codes on striped rows, each decoded into plain meaning, under a decoder wheel
Myth vs fact
Two to four common beliefs struck through and stamped MYTH, each answered by the stamped FACT
Do / don't
Two ruled panels
Translation table
A bilingual card
FAQ card
An accordion of the three to five questions buyers always ask, each with a short straight answer
Cheat sheet
A laminated reference card on a lanyard
Formula
The brand's method written as an equation on graph paper
Explain like I'm 5
A kid's handwriting worksheet that explains the business in words a five-year-old gets, with one hand-drawn doodle
Annotated quote
A real quote set large like a marked-up page: two to four phrases highlighted, each joined by a hand-drawn line to a handwritten margin note that says what it really…
Samples use fictional brands; MarketiQ fills each template with your brand, facts and copy.
New Decoder & explainer from the Template Foundry
The Template Foundry’s AI design team reads a sample post, debates its look and designs new templates around the clock; only designs that pass the same render checks as the library, look unlike every template we already have and convince our art-director model join it. 79 so far — the newest here.
Peel Back the Screening
A peeled CV becomes a two-lane evidence inspection: quiet credential sleeves contrast with highlighted work panels, while the final page turns those lanes into two visual choices.
The Final Close Stamp
A tactile rewards carousel built as a perforated stamp card: five connected slots, a gated reward stub, aligned checklist copy and a completed-card close with a separate manual-action stamp.
One Person Department Comic
A cut-out zine comic with one recurring coordinator, oversized task props and paper dialogue bubbles. A hero portrait with three attached tabs introduces the joke; full-width drawn stages alternate direction inside.
Department Sticker Shuffle
A doodled comic starring one recurring coordinator: department-prop stickers orbit the character, tilted headings announce each panel, and roomy speech balloons carry the escalating paperwork joke.
Question Gone Soggy
An acid-riso AMA poster where a tilted question seems to sink toward an abstract puddle. Inside pages pair oversized questions with changing schematic glyphs; a crisp reply panel anchors the comment-first close.
Under the Milestone
A throwback paper-stack poster pairs a cut-out tower of spreadsheet revisions with an oversized client-quote excerpt on a tilted paper strip, revealing the work beneath the milestone.
Offer Stack Audit
An oversized statistic crowns a collectible-style paper-trail cutout. Arrow-linked annotations and five compact audit rows surround it, followed by the source, sampling caveat and a discussion prompt.
Night Call Log Zine
A zine interview set as a call log. The cover is a risograph night-desk scene with a stamp on its corner, above a tilted ink-bordered title card. Each inside page has a navy question band with a chat bubble above a giant page numeral and a green-gutter answer card, mirrored page to page. The close
Quiet cost wait-fix desk
A decoder carousel: an uppercase hook over a puffy-3D AI object in a circle with a high-contrast footer; inside pages carry a visible WAIT versus FIX split with icons above a large note card, mirrored page to page; a brand-colour close with a restore-test chain and a save stamp.
Token board riso strip
A riso-poster carousel read like a waiting-room token board. The cover pairs a tilted AI riso picture of the pain with the quote on an ink board. Each inside page flashes its heading wall-to-wall on a tilted board beside a giant numeral and its own icon, over a stop-to-stop arrow strip. The close
Chat Decoder Poster
A mock phone chat on a hard brand-colour block: a grey 'says' bubble, a gold 'means' reply, then a giant pull quote answer from the expert, with an acid-riso picture bleeding off one corner.
Yes/No fork squares
A 101 route drawn as a risograph board game. The cover sets a giant condensed title over a painted board-game path, with a START HERE stamp and a four-square route strip joined by heavy arrows. Each inside page puts a giant numeral disc beside the check's question and fact, then forks into a YES
Samples use fictional brands; MarketiQ fills each template with your brand, facts and copy.
More ways to carry a message
Let the AI pick the right Decoder & explainer template.
Write the post, or let your AI team write it. The Creative Director reads it, picks the template that carries it best and fills it with your brand; it goes out on the approval rules you set.